In a landmark collaboration that signals a new era for the advancement of the new media
landscape in Africa, Avance Media’s founder, Prince Akpah, and WatsUp TV Founder & CEO,
ABD Traore, have announced the launch of New Media WKND.
This first-of-its-kind three-day conference is set to take place in November 2023 and
promises to significantly contribute to the development of the new media industry on the
As a conference, New Media WKND aims to provide an all-encompassing platform for tech
geeks, industry experts, influencers, and professionals to converge, exchange insights,
connect and form alliances that will boost the new media industry forward.
According to Avance Media Managing Director, Prince Akpah, with the ever-evolving digital
landscape in the world and burgeoning industry in Africa, the New Media WKND conference
is strategically designed to address the latest trends, cutting-edge technologies, and best
practices in digital technology innovations, artificial intelligence, social media and
algorithms, digital communication, blogging, content creation, and monetization.
“This event will highlight the present state of the industry but also about envisioning its
future possibilities,” he said.
On his part, founder of WatsUp TV, ABD Traore, highlighted the objective of the New Media
WKND to bring together tech and digital media enthusiasts from across the African
He said, “The conference will host a myriad of engaging activities, including enlightening
presentations, thought-provoking panel discussions, interactive workshops, and captivating
exhibitions. Attendees will also have the unique opportunity to network with industry
influencers and celebrities, fostering valuable connections and collaborations.”
In a move that underscores the event’s commitment to accessibility and connectivity, New
Media WKND will offer free WiFi to all participants, ensuring seamless engagement
throughout the conference. Additionally, the event will facilitate discussions with government agencies, providing them with insights into how they can better support their members in navigating the ever-evolving new media landscape.
New Media WKND is a pivotal event that signifies the dawn of a new era in the African
media landscape. With its comprehensive approach to exploring and harnessing the
potential of new media, this conference is poised to be a catalyst for innovation and