Binatone,an established and recognised leading brand in household electrical and electronic appliances, was founded 59 years ago and has been in Africa for 43years. They have been serving the people of Ghana since 1994. Their marketing network spans across 75 countries worldwide.
Their ambitious vision was and remains to put a Binatone Product in every home in Ghana. Assuredly this objective has been successfully achieved as Binatone products can be found in every nook and cranny in Ghana, including hospitals, churches,homes, schools, airports, offices and retail shops across the country. The company has a whole range of products in its three major categories; namely Cooling, Power and Appliances. To mention a few of its products: A wide variety of fans, blenders, stabilizers,rice cookers, gas cookers, chest freezers, refrigerators, water dispensers, generators and so much more. All these products have been well accepted in the Ghanaian market and by the Ghanaian people.
It is a constant drive for Binatone to launch the new products and to upgrade it’s existing products so that they constantly meet and exceed the expectations of their consumers.
Most recently they launched the stunning ital 1660 stand fan which was designed by Gina Gianni, a renowned Italian designer. As much a piece of art for the living room as it is a superbly functional product to keep your home cool and comfortable. It is sure to be a talking point for by visiting guests to any home that it graces.
Binatone will also be launching the revolutionary “Music Fan” in the coming weeks. Its sleek lines are again the work of Miss Gianni’s artistic hand, but its technological wizardry is Binatone through and through! It is the worlds first tower fan with a built-in Bluetooth digital music system. Beautiful and functional at the same time.i
With six service centres across the country and its hallmark 2 year warranty, Binatone continues to deliver unbeatable value for money, year after year … decade after decade!
Binatone will be 60 years globally next year and can be referred to as the younger sibling to Ghana. It takes great pride to be bonded to such a beautiful country. In honour of Ghana’s 60th Independence Anniversary Celebrations,Bin at one celebrates with herby instituting a special Ghana @ 60 promotion through a raffle draw (100 lucky winners and a multitude of prizes) at the Skate Soccer game to be held at Independence Square between Ghana and Nigeria on 19th March 2017.
As part of their corporate Social Responsibility, Binatone has taken the initiative to be the principal sponsor for the Binatone International Unity Skate Soccer,dedicated to the development of physically challenged members of the society,especially polio survivors.
Source: Dickson Boadi// www.dailyviewgh.com / / Ghana
Writer’s email dailyviewgh@gmail.com
